The Marketing Hustle

Weekly posts on all things marketing

And some of them are geo-targeted so listeners can benefit from ESPN’s subject matter expertise and get local sports content. We’ve recently been talking about the possibility of newspapers using targeted content on their websites as a strategic move to raise the value of the site’s visitors to advertisers. Simply put, a more targeted site… Read More

This thread is worth checking out because VaynerMedia’s post of a hypothetical question has attracted some good contributions on how local restaurant’s can use Twitter, Facebook, review sites, traditional marketing and location aware services to engage potential customers. Being relevant locally is a key focus of ours and social media can be a great… Read More

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